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Greens Health & Fitness is a division of De Vere Hotels and Leisure Limited which is a highly focused company concentrating on two growth markets - hotels and health & fitness.
Along with Greens, a standalone health & fitness brand, the company also has two distinctive and expanding hotel brands; De Vere Hotels and Village Hotels and Leisure Clubs.
All three brands are highly differentiated through a combination of product offering and target markets that enables them to compete ahead of their respective peer groups.
The company currently has 33 hotels with a bedroom stock of over 4,000 and operates 48 health & fitness clubs, of which 15 are Greens Health & Fitness Clubs.
De Vere Hotels also leverages its brand though developing exclusive timeshare lodges on its large resort properties. De Vere Resort Ownership now operates 109 lodges. |
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